Baldwin and Matt interviewed Kyle Dunn, CEO of Meyler Capital. Kyle speaks here about marketing in the fund world, and what opportunities fund managers are missing, and that performance is vital, but it’s table stakes, it’s like BMW saying, “Our cars run good.”

Listen to the interview here.

This post originally appeared on Fund Marketing Secrets.

About Matt Krause

Matt began his professional life as an import buyer, and since 2006 has been teaching companies how to connect with their export customers better. His clients work for companies like Allianz, 3M, P&G, Citibank, and Reckitt Benckiser. He also walked across Turkey and wrote a book about it.